21 January 2010
I guess this particular post is mostly aimed at the many professional photographers who read my blog, but maybe clients will be interested too.
I recently read a very interesting article on the Internation Society of Professional Photographer’s blog … they had carried out a survey of what professional photographers actually do all day / week … the assumption being that we party like rockstars, travel loads and shoot photos ! Of course, we do all of this (LOL) but the reality, especially for someone like myself (self employed with no staff), could not be further from the truth.
In my business I am the following (please excuse the titles, I’m trying to big myself up a little haha):
Business Manager, Sales Executive, Cashflow Consultant, Design Executive, Photographer, IT Geek, Purchasing Guru, Spendaholic, Marketing Manager, Cleaner, Chief Tea Maker, Dog Walker, Cat Cuddler, Chef, and on and on …
I realise this is a little flippant, but the fact is I am everything, from initial marketing right through to finished product and everything in between.
I sat and thought about this at the back end of last year and decided I needed some help. After my usual meticulous research on various products, I decided that Light Blue: Software was just what I needed.
My friend and fellow photographer, Tom Catchesides, designed the software around the needs of his girlfriend Helen Bartlett. Helen has reviewed the latest version on her blog (here). To say that this is going to revolutionise how I run my business is an understatement. At the push of a button I will have reports, will be able to link shoots (eg, pre wedding shoots, weddings, babies …), schedule meetings and shoots, create branded invoices, contracts at the push of a button, do my tax returns … man, this is going to make life sooo much easier !
A huge thanks to the team at Light Blue: Software … massive congrats on such a great product !